Coastal Birds LCoastal Birds R

Rendering by Ron Blanks from USPS Media Image

<35¢> Coastal Birds
(Ashton Potter)
Self Adhesive Coil of 100
Scott # 4998a Plate # P1111
Series USPS - NA ~ PNC3 - Flora and Fauna
Issue Date & City June 1, 2015, Kansas City, MO 64108
Nationwide Sale June 1, 2015                                          
Designer Greg Breeding, Charlottesville, VA
Art Director Greg Breeding, Charlottesville, VA
Typographer Greg Breeding, Charlottesville, VA
Artist Tyler Lang, Portland, OR
Modeler Joe Sheeran
To Press / Initial Quantity Spring 2015 / 600 Million stamps
Coil Size 100
Printer Ashton Potter (USA) Ltd. (APU)
Press Muller Martini, A76
Process Offset with Microprinting "USPS"
Where Printed Williamsville, NY
Where Processed Ashton Potter (USA) Ltd. (APU)
Plate Size & Interval 768 stamps per revolution / Plate # every ?? stamps
Paper Type Nonphosphored, USPS Type III
Adhesive Type Pressure Sensitive
Tagging Type Phosphor Tag applied
Die Cut Gauge Serpentine Die Cuts - 13 x 13 PP Vertically ????
Colors Black, Cyan, Magenta, Yellow
Image Size (w x h) 0.70 x 0.84 in. / 17.88 x 21.34 mm
Overall Size (w x h) 0.84 x 0.98 in. / 21.43 x 24.89 mm
Back Numbers None
Earliest Known Use June 1, 2015                              
USPS Order Numbers

783504 Full Coil of 100 - $35.00
783516 First Day Cover - $4.56 - Two of same bird on each (set of 4)

Official Announcement

On June 1, 2015, in Kansas City, MO, the U.S. Postal Service® will issue the Coastal Birds Postcard Rate stamps (non-denominated priced at 35 cents), in four designs, in a pressure-sensitive adhesive (PSA) coil of 100 stamps (Item 783500) produced by Ashton Potter, and also a pane of 20 stamps (Item 117600) produced by Sennett Security Printers.

The stamps will go on sale nationwide June 1, 2015.

With the release of the Coastal Birds postcard stamps, the U.S. Postal Service celebrates four eye-catching birds: the red knot (Calidris canutus), king eider (Somateria spectabilis), roseate spoonbill (Platalea ajaja), and magnificent frigatebird (Fregata magnificens). The stamps feature highly stylized, digital portraits of each bird. The word “POSTCARD” on the stamps indicates their usage value. Like Forever® stamps, these stamps will always be valid for the rate printed on them. The initial price and value for these stamps is 35 cents. Art director Greg Breeding designed the stamps with artwork by Tyler Lang.

To learn more about the stories behind the stamps, visit

Security The microprinted "USPS" is at ???? 
Note The 2015 date is in the upper right hand corner of the margin, and is placed vertically.

Distribution: Item 783500, Coastal Birds Postcard Rate (Non-denominated priced at 35 cents) PSA Coil of 100 Stamps

Stamp Fulfillment Services will not make an automatic push distribution to Post Offices™. Post Offices may begin ordering stamps on May 25, 2015, through SFS Web.

Distribution: Item 117600, Coastal Birds Postcard Rate (Non-denominated priced at 35 cents) PSA Pane of 20 Stamps

Stamp Fulfillment Services will make an automatic push distribution to Post Offices of a quantity to cover approximately 30 days of sales.

How to Order the First-Day-of-Issue Postmark

Customers have 60 days to obtain the first-day-of-issue postmark by mail. They may purchase new stamps at their local Post Office, at The Postal Store®website at http://, or by calling 800-STAMP-24. They should affix the stamps to envelopes of their choice, address the envelopes (to themselves or others), and place them in a larger envelope addressed to:

35¢ Coastal Birds Stamps
Cancellation Services
8300 NE Underground Drive, Pillar 210
Kansas City, MO 64144-0001

After applying the first-day-of-issue postmark, the Postal Service will return the envelopes through the mail. There is no charge for the postmark up to a quantity of 50. For more than 50, customers have to pay five cents each. All orders must be postmarked by July 31, 2015.

How to Order First-Day Covers

The Postal Service also offers first-day covers for new stamp issues and Postal Service stationery items postmarked with the official first-day-of-issue cancellation. Each item has an individual catalog number and is offered in the quarterly USA Philatelic catalog, online at, or by calling 800-782-6724. Customers may request a free catalog by calling 800-782-6724 or writing to:

U.S. Postal Service
Catalog Request
PO Box 219014
Kansas City, MO 64121-9014

Philatelic Products

There are two philatelic products for the Coastal Birds PSA coil of 100 stamps issue:
 783516*, First-Day Cover, 2 of same bird (set of 4), on each, $4.56.
 783521*, Digital Color Postmark, 2 of same bird (set of 4), $7.40.

There are seven philatelic products for the Coastal Birds pane of 20 stamps issue:
 117606, Press Sheet with Die-cut, $70.00 (print quantity 250).
 117608, Press Sheet without Die-cut, $70.00 (print quantity 500).
 117610*, Digital Color Postmark Keepsake, $14.95.
 117616*, First-Day Cover, 2 of same bird (set of 4), $4.56.
 117621*, Digital Color Postmark, 2 of same bird (set of 4), $7.40.
 117631*, Stamp Deck Card, $0.95.
 117632*, Stamp Deck Card with Digital Color Postmark, random 2 of same bird, $2.20.

Items with an asterisk (*) will use the 128 barcode from Stamp Fulfillment Services. All other philatelic products will continue to use barcode series A, with the exception of the Yearbook and the Guide Book.

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Updated June 1, 2015