Valley /Peak die cut with Bell at top Peak/Valley Die Cut

Click on the above scans for a detailed image.

41¢ American Flag
(Avery Dennison)
Self Adhesive Coil of 100
Scott # 4188 Plate # V11111, V22222
Series USPS - NA ~ PNC3 - Flag / Patriotic
Issue Date & City August 15, 2007, Washington, DC 20066 (No First Day of Issue Ceremony)
Nationwide Sale August 15, 2007
Designer Richard Sheaff, Scottsdale, AZ
Art Director Richard Sheaff, Scottsdale, AZ
Typographer Richard Sheaff, Scottsdale, AZ
Modeler Avery Dennison, SPD
Engraver WRE / ColorTech
To Press / Initial Quantity Spring 2007 / Coil of 100 - 1 Billion stamps (10 million coils)
Coil Size 100
Printer Avery Dennison, (AVR)
Press Dia Nippon Kiko (DNK)
Process Gravure
Where Printed AVR, Clinton, SC
Where Processed AVR, Clinton, SC
Plate Size & Interval Coil of 100 - 396 stamps per revolution / plate # every 11 stamps
Paper Type Nonphosphored, Type III
Adhesive Type Pressure Sensitive
Tagging Type Phosphor overtagged which appears smooth
Die Cut Gauge Serpentine Die Cuts - 8.4 Vertically, VP/PV and PV/VP.
Colors PMS 468 (Beige), PMS 423 (Gray), PMS 280 (Blue), PMS 193 (Red), PMS 542 (Light Blue)
Image Size (w x h) 0.730 x 0.840 in./18.542 x 21.336 mm
Overall Size (w x h) 0.869 x 0.982 in./22.07 x 24.9428 mm
Back Numbers None
Earliest Known Use August 15, 2007
USPS Order Numbers 784841 Full Coil of 100 - 41.00
784861 First Day Cover - $0.79
Official Announcement On August 15, 2007, in Washington, DC, the Postal Service™ will issue a 41-cent, definitive stamp, American Flag (2007).The stamp will be available in the following formats:
  • Pressure-sensitive adhesive (PSA) double sided booklet of 20 (Item 677500).
  • PSA booklet of 10 (Item 677000).
  • PSA coil of 100 (Item 784800).
  • PSA coil of 3,000 (Item 784900).
  • PSA coil of 10,000 (Item 785800).

The stamp, designed by Richard Sheaff of Scottsdale, Arizona, goes on sale nationwide August 15, 2007.

Die Cut Varieties Bell at to
Note Plate V22222 was first reported in early February, 2008, with both Peak/Valley and Valley/Peak die cuts..
How to Order First Day of Issue Postmark
Customers have 60 days to obtain the first day of issue postmark by mail. They may purchase new stamps at their local Post Office™, or at The Postal Store® Web site at, or by calling 800-STAMP-24. They should affix the stamps to envelopes of their choice, address the envelopes (to themselves or others), and place them in a larger envelope addressed to:
PO BOX 92282
WASHINGTON DC 20090-9998
After applying the first day of issue postmark, the Postal Service will return the envelopes through the mail. There is no charge for the postmark. All orders must be postmarked by October 14, 2007.
How to Order First Day Covers
Stamp Fulfillment Services also offers first day covers for new stamp issues and Postal Service stationery items postmarked with the official first day of issue cancellation. Each item has an individual catalog number and is offered in the quarterly USA Philatelic catalog. Customers may request a free catalog by calling 800-STAMP-24 or writing to:
DEPT 6270
PO BOX 219014
KANSAS CITY MO 64121-9014
Philatelic Products
There are three philatelic products available for this stamp issue:
  • Item 677061, First Day Cover, $0.79.
  • Item 784861, First Day Cover, $0.79.
  • Item 784961, First Day Cover, $0.79.
Distribution: Item 784800, $41.00 American Flag, PSA Coil of 100
All SDOs will receive an automatic distribution of the American Flag, PSA coil of 100. Initial shipments, which begin July 30, 2007, will be completed by September 19, 2007. Distributions are rounded up to nearest master carton size (800 coils).
Initial Supply for Post Offices
SDOs will not make a subsequent automatic distribution of Item 784800 to Post Offices. All Post Offices requiring quantities of Item 784800 must order them from their designated SDO using a separate PS Form 17. SDOs must not distribute coils to Post Offices before August 9, 2007.
Additional Supply
Post Offices requiring additional coils must requisition Item 784800 from their designated SDO using PS Form 17. SDOs requiring additional coils must order them from the appropriate APD using PS Form 17.
Following the automatic distribution to SDOs, the New York and Chicago APDs will each receive 192,000 addi­tional coils; the Memphis APD will receive 172,800 additional coils; the San Francisco APD will receive 153,600 additional coils; and the Denver APD will receive 76,800 additional coils for fulfilling supplemental orders from the SDOs.
Additional quantities of this definitive stamp coil will also be made available to SDOs via future automatic distributions, shipped directly from the supplier to the SDOs.